


Workplace culture has been hijacked
Individuals and organizations have lost sight of their values amid the twists and turns of post-pandemic life. We provide a framework for employees, leaders, and teams to effectively incorporate values into daily living and working.

Values have been identified across cultures as the building blocks of behavioral change


Whether you’re an employer looking for an exemplary hire, an executive who lacks day-to-day tools for effective leadership, or an employee or individual who feels disengaged and burned out, now is the time to do a “complete 180.”
VALUES ARE AT THE VERY CORE OF OUR BEING. THEY INFORM OUR THOUGHTS, OUR WORDS, AND OUR ACTIONS.
GREAT THINKERS AND PERSONAL VALUES

Maya Angelou
“My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humour, and some style. Courage is the most important of all the virtues, because without courage you can’t practice any other virtue consistently.”

Mahatma Ghandi
“Keep your thoughts positive because your thoughts become
YOUR WORDS.
Keep your words positive because your words become
YOUR BEHAVIOR.
Keep your behavior positive because your behavior becomes
YOUR HABITS.
Keep your habits positive because your habits become
YOUR VALUES.
Keep your values positive because your values become
YOUR DESTINY.”

Barack Obama
THE R180 DIFFERENCE
WE ANALYZE INDIVIDUAL AND CORPORATE VALUES, NO PERSONALITY TEST REQUIRED.
There's no scientific evidence linking personality tests to individual, team, or corporate productivity. However, extensive research by institutions including MIT and the University of Oxford has shown a direct causal relationship between happiness and a marked increase in performance as well as increases in productivity upwards of 13%.
ORGANIZATIONAL CULTURE IS FACING A MENTAL HEALTH CRISIS. R180’S MISSION IS TO FIX THAT.

Burnout and Disengagement in a Post-Pandemic World
Decline in engagement*
Decline in general well-being*
Decline in workplace well-being*
*Harvard Business Review, February 2021
R180 Is the Happiness and Productivity Solution for Employers
For the individual
- Value prioritization kickstarts your path towards behavioral change
- Happiness is a key ingredient of employee engagement and productivity (>13%)
- Goals are more easily attained when underpinned by values.
For the organization
- When values are rooted in actions modeled by leaders, they permeate throughout an organization
- Shared values are predictive of top-performing teams
- Congruent organizational values attract top talent and are a source of competitive advantage

THE COVID-19 PANDEMIC HIGHLIGHTS THE DEMAND FOR AN EMPIRICAL FRAMEWORK TO EFFECTIVELY MERGE CORPORATE BELIEFS WITH INDIVIDUAL VALUES.
HOW DOES IT WORK?
R180 uses a proprietary model rooted in quantitative and qualitative analytics to provide participants with a bespoke “Value Atlas.”



Values that represent self-governance of everyday actions and behaviors

Values that represent self-improvement and self-promotion

Values that represent new things, fresh ideas, and novel experiences
the three pillars of r180 guide users through a value-based assessment so that employees may achieve happiness by ‘’pursuing what matters.’’
PRIORITIZE 





practice
+ qualitative interview 









OUR TEAM

Tia Lancaster
Founder / CEO

Lamise Ghalia
Global Head of Strategy & Operations

Nick Ellis
Global Head of Communications

Dr. Jutta Tobias Mortlock
Senior Academic Advisor and Product Specialist

Jana Brain
Head of US Operations & Development

Anthony Gale
Senior Advisor